True North Capital Alliance is registered with Minnesota as a Registered Investment Advisor firm based in Minnesota with over 25 years experience serving the financial needs of families, businesses, and institutions in the Upper Midwest. Our firm was founded in 1988 (under the name “AMG Advisors”) to address the acute need for advisors who offer skilled, objective, client-centered investment advice and follow-up. We are proud of our legacy as a pioneer providing fee-based, unbiased investment advice based on rigorous academic research.
True North Capital Alliance continues to honor its legacy by providing clients a full complement of financial planning and asset management services, which can be tailored to their unique needs and goals. We also have the distinction of providing in-house asset management services for clients, other investment advisors, and institutions.
With more than 25 years of service, we have earned a reputation as a high-integrity investment advisory firm dedicated to helping clients accumulate and preserve wealth and generate retirement income.